Private label FMCG is growing again and taking territory from big brands. But this wasn’t always the case. So, how is the category winning the battle for consumer attention? Independent brands were ...
Just as total beauty saw a post-pandemic swell in sales, the private-label category has more quietly been having a boom of its own. The sector, which designates retailer-owned beauty and personal care ...
BOSTON — Consumer interest in private label products continues to rise as US shoppers across all income levels fill their shopping carts with retail branded options in response to rising costs of ...
Dr. Steen Tjarks is the CEO at T&T Design, a global packaging and artwork agency that specializes in private label. Private-label products have seen significant growth globally, and I see packaging ...
Private label chemical packaging is the process of packaging chemical products under a company’s own brand name ...
CHICAGO — Private label brands continue to be popular as consumers seek both value and quality, according to two reports from Circana, the Chicago-based market research company. One report focused on ...
Private label products are gaining consumer trust, with 59% of U.S. shoppers saying they trust store brands — especially when endorsed by retailers they already depend on, according to a 2025 ...