Lego has unveiled the Smart Brick, described by the company as the highest-tech (and most magical) Lego piece yet. The brick reacts to movement, interaction and proximity, bringing physical creations ...

We may receive a commission on purchases made from links. Lego bricks come in a bunch of shapes and sizes, but they're getting a big technical upgrade in 2026 thanks to news announced at CES this year ...

Lego's Smart Play system announced at CES 2026 earlier this week is a new embrace of digital technology that we haven't seen from the company before. While the demo Lego gave at its press conference ...

Matthew is a journalist in the news department at GameRant. He holds a Bachelor's degree in journalism from Kent State University and has been an avid gamer since 1985. Matthew formerly served as a ...

The Lego Group arrived at CES 2026 with more than an announcement: Lego SmartPlay represents a major evolution, blending physical and digital interaction while keeping imagination in control. In this ...

I went into my LEGO Smart Play hands-on at CES 2026 confused about how the system actually works and what the Smart Brick means for longtime LEGO fans like myself. Based on the comments on our social ...

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I’m deep inside Lego’s headquarters in Billund, Denmark, in a private office that’s part of the company’s Creative Play Lab. The secretive division of 237 staff based here and in London, Boston, and ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds interactive lights and sound to the Lego experience—including the minifigs.

Lego sets are fun to build and play with, even without any built-in smart features. They're a great alternative to the tablets and gaming consoles that kids seem to gravitate toward these days.

One of the biggest announcements at this year’s Consumer Electronics Show (CES) wasn’t a new TV or a robot — it was LEGO Smart Play. The futuristic technology allows LEGO builds to emit lights and ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Small speakers hum as two "Star Wars"-themed Lego lightsabers clash. Lights beam from the top of a ...