U.S. insurance giant MetLife is waving goodbye to Snoopy and the Peanuts gang, ending a more than three-decade branding relationship. New York-based MetLife (MET) said Thursday it's launching a new ...
The beloved beagle has plenty of options for a new career post-MetLife Good grief! Just when you think you know someone they go and do something like this. After a three-decade-long relationship, U.S.
After 31 years as MetLife’s mascot, Snoopy is off to the pound. Snoopy, Charlie Brown and the rest of the “Peanuts” gang are out at MetLife, which has launched its first major marketing overhaul since ...
After more than 30 years of appearing in print ads, TV commercials, marketing materials and on the sides of MetLife's blimps at sports events, the company is showing the door to the "Peanuts" ...
After more than 30 years of appearing in print ads, TV commercials, marketing materials, and on the sides of MetLife's blimps at sports events, the company is showing the door to the "Peanuts" ...
After more than three decades as MetLife’s spokespooch, Snoopy has been grounded as the brand is “moving away from a traditional product-development model to one driven by customer insights,” says CEO ...
Snoopy has been handed the pink slip. After 31 years (217 dog years) as the face of insurance giant MetLife Inc., the company said Thursday that it is launching a new global branding effort, marking ...
Snoopy has been handed the pink slip. After 31 years (217 dog years) as the face of insurance giant MetLife Inc., the company said Thursday that it is launching a new global branding effort, marking ...
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