Sam’s Club has a new logo. Look closely at the apostrophe

Walmart's warehouse arm has a brighter blue, a bolder wordmark, and a clever bit of punctuation aimed squarely at Gen Z.

Sam’s launches a new logo and a campaign starring the actor from Ted Lasso: here’s what its new look and typography look like

Sam's Club began a new chapter in its brand history with the unveiling of a refreshed visual identity, including a new logo, exclusive typography, and a campaign starring actor and producer Jason ...

Sam’s Club Rebrands In A Bid To Attract Younger Shoppers

The Walmart-owned warehouse chain is using a polished rebrand, app-first shopping and a message of shared ownership to make ...