LONDON, March 6 (Reuters) - Britain's Reckitt Benckiser (RKT.L), opens new tab, the maker of Strepsils throat lozenges and Dettol cleaning products, missed expectations for fourth-quarter ...
MANILA, Philippines — When you’re prepared for possibilities, the emotional return heightens the physical relief. The whisper of “Thank you, self” when you find a solution in your emergency pouch ...
How distinctive advertising repositioned Strepsils in a competitive market, 1990-94. Problems faced by the brand in 1990 summarised; the market was being attacked from several directions; the market ...
Editor’s note: This press release is sponsored by Strepsils and was handled by BrandRap, the sales and marketing arm of Rappler. No member of the news and editorial team participated in the publishing ...
For a moment, it was not clear if Jose Mari Chan could usher in the pre-holiday cheer as the “Ber” months officially began. In August, billboards along EDSA, C5, Talisay, NLEX Angeles, and in Davao ...
Strepsils, leading brand in sore throat remedy, announced the launch of new Strepsils Ayurvedic in the Indian market. Strepsils Ayurvedic has a unique mix of multiple ayurvedic ingredients like Ginger ...
Strepsils, the throat lozenge, leveraged its sponsorship of a top TV show to grow sales and brand participation in Hong Kong. Strepsils ruled as category leader of medicated lozenges in Hong Kong. But ...
Euro RSCG's Strepsils campaign, which flighted from January through November 2009, was based on two key insights. Research highlighted the target audience's belief that minor throat problems are not ...
Strepsils, world's most popular and renowned brand in the throat care category has introduced a new variant "Strepsils Pain Relief" in India. Launched by Boots Piramal Healthcare Pvt. Ltd, this is the ...