Michelle is a lead editor at Forbes Advisor. She has been a journalist for over 35 years, writing about insurance for consumers for the last decade. Prior to covering insurance, Michelle was a ...

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In 2026, the auto insurance industry is defined by the shift from demographic-based pricing to behavioral telemetry. As connected vehicles become the standard, insurers are moving toward embedded ...

Insurify, the leading online insurance comparison platform, announced today that its total number of real-time auto insurance quotes served to American consumers has reached a landmark 250 million.

Nearly one-third (32%) of car insurance shoppers used artificial intelligence (AI) tools during their search, and they’re 1.3 times more likely to switch policies than those who don’t, according to ...

Homeowners and car insurance have at least one thing in common — rising premiums. The average cost of auto insurance jumped ...