Equipment writer Sam De'Ath recently witnessed an experiment at Titleist's global HQ that highlighted the importance of ...

We’ve all been there, standing in the golf ball aisle at your local golf shop, trying our best to navigate between marketing lingo, clever packaging and of course, cost. It can be rather intimidating, ...

What you need to know: The TaylorMade TP5 and TP5x multilayer urethane-cover balls use a new microcoating technology that changes the way golf balls are painted to ensure consistency.

Add Yahoo as a preferred source to see more of our stories on Google. While there are seemingly endless options when it comes to choosing a golf ball that's right for your game, there are a few ...